Central America
Theme: HIV Awareness
Channel: Mass media
Target Group: Men and women of reproductive age
Description of Behavioral Problem
There is a lack of knowledge and awareness of how HIV/AIDS is transmitted.
Program Description
Research Summary
As of March 2002, approximately 30,000 cases of AIDS were reported in Central America. Conservative estimates indicate that there are currently more than 175,000 infected Central Americans with the majority unaware of their condition, and therefore unable to take measures to preserve their health status or prevent future transmissions.
While the epidemic was predominantly among homosexual and bisexual men until 1986, there has been a steady increase in the reporting of female cases. By 1996, over 60% of all cases were reported as heterosexual transmission.
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Execution
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Media Type
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File Name
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HIV radio spot
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Audio
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nivelado
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Noticias Pamphlet
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Print
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Central America Noticias 1
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Noticias Pamphlet
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Print
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Central America Noticias 2
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Noticias Pamphlet
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Print
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Central America Noticias 3
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Privados Postcards
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Print
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Privados 1
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Privados Postcards
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Print
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Privados 2
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